N.M. has 15+ years of product marketing and management experience with small and large companies, including Cisco Systems and Deltek.  She has experience across a broad range of industries, including IT, telecommunications, data analytics, construction management, and energy/sustainability.  She is currently an independent consultant providing product management and marketing services to software companies. Earlier in her career at Cisco Systems, Nikki was a Sales Engineer, where she has awarded SE of the Year for consecutive years in a row.  Then she moved into a product management/marketing position, focusing on requirements gathering, business case development, and product launch. Within a year at Deltek, she was promoted from Product Marketing Manager to Director of Product Marketing. She has built and marketed SaaS and Mobile applications resulting in multi-million dollar revenues. She has a Masters in Global Sustainability from Virginia Tech and Bachelors of Electrical Engineering from University of Maryland, College Park.  She is proficient in Windows and Mac applications.

B.F. has owned her own boutique, marketing firm since 2013 where she has specialized in working with small businesses to exceed their customer engagement goals. B.F. specializes in developing creative, effective websites, social media, events, partnerships, press releases, newsletters, promotional materials and branding.  Prior to relocating to Northern Virginia in 2013, she had a successful 15-year career in the entertainment marketing industry in New York City, where she managed marketing and advertising project for Sony Music, Universal Music, Warner Bros. Pictures, Harris Publications, and more. She has an MBA in both Marketing and Media Communications from Fordham University and a Bachelor’s in Advertising with a Minor in Business from the University of Florida.

15 years of experience in marketing and communications across startups, professional services, government, higher education, media/entertainment, and nonprofits. Since 2009, her work focused on the sustainable energy area, including her recent role at a trade association from 2015 to 2018, which involved operations and customer service. She helped to improve processes for its CRM and marketing automation platform and developed user references for several tools. In her roles at a SaaS startup and an energy consulting firm from 2010 to 2014, she outlined and implemented inbound marketing techniques to optimize their websites and blogs as well as enhance lead generation. Prior to those, she took on the project of reorganizing, rewriting, and editing 135+ web pages for the Department of Energy Resources on Mass.gov., leveraging her strength in shaping effective user experiences. From 2002 to 2009, M.M. worked at an invention and innovation program at the Massachusetts Institute of Technology, where she was promoted from Communications Coordinator to Communications Officer. From 1999 to 2002, she advanced from the Promotions Assistant to the Promotions Coordinator/Web Master at 100.7 WZLX-FM, a CBS radio station. M.M. is proficient in Salesforce and HubSpot. She has an MBA from Simmons School of Management and a BS in Communication from Boston University.

D.K. has 20+ years of experience in marketing, inside sales, and client success at Bloomberg BNA, where she most recently served as Customer Success Manager and Product & Client Services Manager. She is currently an Independent Marketing Consultant. Throughout her career she has leveraged her sales, marketing, and communications skills to drive revenue growth and improve client engagement and retention. Her experience includes sales, training, account management, communications, and marketing strategy. Her most recent consulting engagement involved development and execution of a marketing plan that included web content development, digital marketing, and trade show management that resulted in new business as well as increased brand awareness. She specializes in developing strategic marketing and customer support solutions that deliver results. She has a BS in Marketing from University of Maryland, College Park, MD.

K.M. is a C-suite level corporate communications and media relations professional. He specializes in serving as a corporate spokesperson, media training, issues management, corporate crisis management, speech writing, senior executive employee and public communications (i.e., op-eds, official statements, executive “for signature” writing needs and more), government relations communications, and management/board communications. Since 2006, he has been an independent communications consultant directing media relations and marketing for association, nonprofit, law firm, and small business clients. From 2001-2006, he served as Director of Corporate Communications & Senior Writer at The United Illuminating Company. Prior to this, he was Manager of Public Relations, Media & Employee Communications for Verizon Wireless, NYC Metro Region and held several communications management roles at Southern New England Telecommunications (now AT&T). K.M. is professionally media trained and holds a BA from Georgetown University.

Data-driven marketing leader with at least 10 years of experience developing, executing, measuring and optimizing marketing plans to support customer acquisition, retention and engagement goals for companies of various sizes and across many different industries. She has a solid background in demand generation strategy, marketing campaign execution as well as marketing performance reporting and analysis. Most recently employed by a leading global health technology company, C.P. drove the effectiveness of the marketing plan to healthcare professionals by testing segmentation, messaging and creative; layering in digital tactics and driving an integrated contact strategy with the sales team. Prior to working in the healthcare industry, she took on increasing responsibilities at a mid-sized company in the Automotive industry from 2009-2014.  Initially, she was brought in to establish and scale the consumer channel and was later promoted to oversee all marketing channels, including B2B, B2B2C and B2C. A key accomplishment was standing up the digital lead generation efforts, from selecting, implementing and integrating the marketing automation tool to the oversight of website, paid and organic search, email, lead nurture and management as well as content promotion programs.  She is familiar with various marketing automation and customer relationship management systems, including Pardot and MS Dynamics CRM. In addition to her professional experience, she has a BS in Applied Statistics from the Rochester Institute of Technology and an MBA with a concentration in Marketing from Bentley College Graduate School of Business.

C.D.S. is a media relations, PR, and communications professional who has booked a national news/talk radio show, made multiple books NY Times bestsellers, and led PR efforts for the world’s largest refugee resettlement program. She has a unique and well-rounded blend of experience, having served on the media, public relations, and in-house side of communications. She is currently a media relations and marketing consultant to small businesses and prospective book authors. From 2013-2016, she positioned the Catholic bishops as a voice in the refugee/immigrant/human trafficking sphere, via earned (e.g. NBC News, Univision, etc.) and social media, and led a branding initiative to design and implement the department’s own logo. As Communications Manager at the bishops’ conference, she also wrote remarks and speeches for the executive director, and chaired event planning committees for national conferences. From 2009-2011 she worked for Simon & Schuster where she was promoted to Senior Publicist and created public relations campaigns for 65 books ranging from business to cooking, religion, and history. Her publicity efforts secured her authors on outlets such as NPR and in niche magazines and local hometown media, and propelled the books on to the New York Times, Los Angeles Times, Washington Post, and Wall Street Journal bestseller lists. Earlier in her career, she was a Booker for one of the top 15 news/talk radio shows in the country, The Alan Colmes Show. She reviewed pitches and press releases on a daily basis, booked guests ranging from John McCain to Gene Simmons, and produced research packets for all topics. She has a Master in Public Relations and Corporate Communications from Georgetown University (repeatedly ranked the #1 PR program in the country by PR Week magazine) and a BA in English from Lehigh University.

Award-winning marketer with over 18 years of experience encompassing both traditional and digital marketing, advertising, and communications, including content creation. She develops effective marketing campaigns covering both the traditional (events) and digital sectors including search engine marketing, account branding, content and social media marketing, website design and development. A.Y. has demonstrated success nurturing key business relationships with influential media outlets and journalists and is adept at conducting industry/market research to identify and capitalize on new business opportunities within emerging markets, developing effective content and utilizing multiple channels including social media to develop brand, tone and voice in order to drive traffic, engagement and leads. She is equally effective with six-figure monthly budgets at large companies or small companies/startups with minimal advertising spend. A.Y. worked at large companies: Harvard Education Publishing Group and at startups: NewBostonPost and Plousio. As an expert in digital marketing, she is Google Ads/Google Analytics certified and has a certification in Inbound Marketing from Hubspot. A.Y. started her career as a journalist and has a M.A. in Journalism & Communications from Moscow State University (Moscow, Russia) and Certificate in Business Analytics from Harvard Business School.

E.R. is Digital Marketing Strategist specializing in content marketing and web design and development. For the past 10 years, she has provided independent marketing services, where she leads the design and development of Sales Funnels to drive sales and brand awareness for her clients. Her expertise includes targeted marketing, email marketing, social media marketing, and search engine marketing. Prior to this, E.R. worked as a Systems Engineer for several large federal government contractors, including SAIC, Raytheon, and Booz Allen. For SAIC’s Geospatial Space Intelligence, she led the Network Integration Product Team for a software and integration program designed to detect, report, identify, locate, and classify attacks against military space assets. For Booz Allen, she served as a Principal Systems Engineer and Web Designer & Developer. E.R. has a BS in Computer Science from Marymount University and a QuickFunnels certification from DotComeSecrets.

J.C. is a communications professional with expertise in translating complex information into clear, concise messages and materials targeted to consumer and professional audiences. She has niche experience in public health research, writing and editing. She is currently an independent Communications Consultant, delivering writing and editorial services to agencies, businesses, nonprofits and community-based organizations. From 2004-2015, J.C. owned a successful communications firm that partnered with the NIH, DHHS, and other leading organizations to develop, implement, and market public education campaigns on myriad issues. Formerly, she was recruited as a Vice President and then promoted to Senior Vice President at Porter Novelli, a global public relations agency, where she managed national campaigns sponsored by federal agencies, providing quality assurance for social marketing and health communications projects. She has an MPA from The American University and a Bachelor of Art from Bennett College.