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Marketing professional with over 15 years of experience in content creation, product marketing, integrated multi-channel marketing campaigns, branding, messaging, and event strategy and execution primarily for B2B technology companies.
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Most recent experience in the life sciences sector as a consultant focusing on marketing strategy, campaign development/execution, and messaging frameworks.
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Managed marketing and communications for a global business unit as Director of Marketing at IQVIA (Clinical Research Organization). Oversaw a $4M budget and a 4-person department, along with external agency partners, contractors, and freelance vendors.
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Prior career experience includes six years in marketing roles in the B2G sector, marketing SaaS-based services and solutions to civilian federal agencies.
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Proficiency in Microsoft Office Suite, SharePoint, HubSpot, Eloqua, SmartSheet, and Salesforce. Knowledge of Google Analytics platform.
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B.S., Business Administration, Concentration in Marketing. University of Delaware.