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Director of Content Strategy

  • Location Bethesda, MD
  • Category Marketing
  • Date Posted 09/14/2021
  • Type Direct Hire
  • Commitment Full-time/Flex
  • Job ID #4090

Woman owned firm specializing in digital strategy and content marketing is looking for a Director of Content Strategy to join their dynamic team 

 

Hours/Schedule: Full-time/Flex
 

Job Type: Direct

 

Location Requirements: Remote  

Rate: 90k-95k, based on experience plus benefits and a great environment and team to work with 

 
Job Description: The ideal candidate will lead the firm's editorial and content strategy efforts and provide consultation to the account management team and clients. 

Responsibilities: 

Content Strategy

  • Act as the product owner for high-level content strategy, SEO and UX initiatives
  • Lead a team of freelance content strategists, training them on our approach to content strategy projects
  • Provide consulting and advise on best practices to internal teams and clients
  • Support sales by understanding client needs and advising on solutions and potential scopes of work
  • Advise on opportunities for additional content strategy products and services to better serve our customer’s needs
  • Prepare and deliver presentations, workshops or talks to clients and external audiences

Editorial

  • Support the creation of excellent content by establishing and updating editorial guidelines, recommending tools and templates for content creators, and staying abreast of content strategy, content marketing and copywriting best practices
  • Oversee editorial aspects of projects, jumping in to advise account managers and triage client issues whenever necessary
  • Manage a team of freelance content strategists
  • Provide quality control at all meaningful editorial parts of a writing project, including IAs, keyword research, content outlines, writing and editing
  • Shapes writers’ and editors’ understanding of the material and helping them craft better content

 

Qualifications:  

  • 10+ years of communications, writing, editing, or publishing experience ideally in a digital marketing or editorial environment
  • Experience leading team members (managing freelancers is a plus)
  • Communicate complex strategies and technical subjects to stakeholders clearly with enthusiasm
  • Excellent editor and analytical thinker; you know how to look at content like a puzzle and create a structure that readers can understand easily
  • You know good writing and you know how to make good writing great
  • Highly collaborative; you work well with others and you’re willing to take the time to coach team members to be excellent content creators
  • Excited to work in a fast-paced, decisive environment where you’ll have a lot of autonomy and be expected to be a manager of one

FlexProfessionals respects and seeks to empower each individual and support the diverse cultures, perspectives, skills and experiences of its candidate network. FlexProfessionals does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. The candidates whose resumes are shared with our business clients are selected on the basis of qualifications, merit, and business need.