Global leader in spoken audio content and software media platforms that reach millions of consumers through mobile devices, Amazon Alexa, Google Home, Audible, Spotify, and many others is seeking a Marketing Associate.
Hours/Schedule: Full-time flex
Job Type: Direct Hire
Location Requirements: Hybrid (minimum of 1 day/ week onsite in Landover, MD)
Rate: $70,000 with excellent benefits
Job Description: This position is a key member of the marketing and product team and will coordinate and support a range of initiatives. Working closely with the marketing team, you will help execute marketing campaigns, analyze data, and contribute to the development of creative strategies to enhance the brand’s presence and grow the business.
Responsibilities:
- Marketing Campaigns – Assist with campaigns across a variety of digital acquisition sources. Digital marketing sources might include Google AdWords, social media channels, email, banner advertising, etc. Recommend new testing and strategies to grow targeted audience and leads. Ensure the marketing calendar is kept up to date.
- Content Creation and Management – Project manage all aspects of marketing campaigns, including gathering digital assets, writing, designing, and testing. Manage the approval process and deploy campaigns on schedule for targeted promotions and advertisements. Research and write blog posts to help drive SEO (Search Engine Optimization). Develop and arrange monthly social media content in alignment with brand guidelines.
- Marketing Automation, Email Marketing, and Customer Relationship Management (CRM) Support – Working closely with the Senior Manager of Customer Acquisition and Marketing, assisting with the design, deployment, maintenance, and analysis of drip/nurture email campaigns using HubSpot.
- Website – Audit the public-facing section of the website for accuracy on a regular basis.
- Market Research – Conduct and document ongoing research into the competitive landscape.
- Marketing Operations – Help coordinate operations associated with executing marketing programs, including author list management, integration between database and CRM, and performance tracking and reporting.
- Product Testing – Become a subject matter expert for user workflows in the product in order to give feedback on requirements and assist the Product/Development team with QA testing/UAT tickets for product releases.
Qualifications:
- Bachelor’s degree and a minimum of 2 years of appropriate experience (marketing or related field).
- Experience in paid media, email, and social media management.
- Strong design and copywriting skills with experience in Canva, Adobe Creative Cloud, or Figma preferred.
- Experience with customer relationship management (CRM) and/or marketing automation systems (HubSpot). Familiarity with SQL a plus.
- Excellent written, verbal, and listening communication skills are necessary.
- Exceptional organization and project management skills, with the ability to handle multiple priorities and meet deadlines.
- Digital media/publishing industry/SaaS experience is a plus.
FlexProfessionals respects and seeks to empower each individual and support the diverse cultures, perspectives, skills and experiences of its candidate network. FlexProfessionals does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. The candidates whose resumes are shared with our business clients are selected on the basis of qualifications, merit, and business need.
