Marketing leader with extensive experience in digital advertising and directing large-scale strategic programs designed to maximize engagement, response, and revenue.
Displayed Program Owner at large online consumer products retailer responsible for successful pricing and packaging improvements, upsell opportunities, team management, and revenue-generating initiatives. Boosted onsite CTR by 40% in the first 6 months of 2023 through strategic sales refocusing.
Independent Marketing Consultant with a focus on strategic marketing campaigns and brand development.
Marketing Director at NYC-based nonprofit, leading successful marketing campaigns for major marathon races, driving significant growth in key performance indicators.
VP for various ad agencies, overseeing brand-building efforts for healthcare and legacy clients, including spearheading a rapid blockbuster Rx launch.