Digital marketing professional and content creator with 20+ years of experience in the publishing, healthcare, and electronics industries
Expertise in audience development, content & social media strategy, data analytics, project management, relationship building
Held two positions at WBUR and developed full-funnel marketing strategies (website, podcast, email, broadcast, social media) to grow audience and revenue; additional experience developing digital content strategies for healthcare clients in the biotech and pharmaceutical industries while at ad agency Weber Shandwick
Coordinated breaking news coverage via social media for major news events including The Boston Globe’s Pulitzer Prize-winning coverage of the Boston Marathon bombings
Proficiency in Adobe Creative Cloud, email marketing and social media platforms, MS Office Suite, Google Suite, various podcast platforms, Salesforce, Slack, and Trello