A.S. is a seasoned product marketing professional for both small and large organizations with experience spanning 20+ years. For the past 15 years, she developed and executed brand and regional marketing campaigns across several of the most-respected, global companies in the hospitality industry, including Hilton, Hyatt, and Marriott. Prior to this, she worked in creative services for Variety, Inc. and Petersen Publishing Company in project management roles. Combining a marketing and partnership background with a passion for developing brands and campaign execution, she specializes in developing impactful marketing programs from strategy through implementation. Her experience includes strategic planning, digital marketing, creative development, direct marketing, product development, and partner and brand activation. She has a Bachelors in Business Administration, Marketing and a Master in Public Administration from the University of Southern California.