eCommerce leader and owner of a consultancy that helps businesses understand their web audience so they can improve conversions. Her clients are individual business owners, marketing professionals, and agencies who need specialized technical and analytics expertise. Prior to consulting, J.H. was a founding member of an eCommerce startup and held multiple roles including Director of Ecommerce and Director of Product Management. Always a top performer, she was a Distinguished Member of Technical Staff while a software engineer at Bell Labs and is currently a top-rated freelancer on Upwork. She has an MS in Computer Science from Columbia University and is certified in Google Analytics and Google Tag Manager.