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M.K. (Melrose, MA)

  • Marketing and communications professional with 20+ years of experience in the healthcare, online learning, senior living, pharmaceuticals, technology, legal, and financial services industries.
  • Freelance Marketing Consultant conducting product market research, coordinating omni-channel marketing strategies, planning events, and developing print and digital collateral.
  • Marketing Programs Manager for a Senior Care company. Overhauled webinar strategy to deliver “sales-ready” leads to Sales Team, resulting in webinars becoming a lead source for MQLs converting to deals, increasing customer enrollment, and growing customer and partnership marketing opportunities.
  • Managed a $500k marketing budget as Senior Marketing and Field Events Manager for a Pharmaceutical start-up and an $800K budget as Senior Marketing and Events Manager for a healthcare company.  Created marketing content/collateral across multiple channels; managed design/printing process with external vendors; oversaw event strategy and logistics, sponsorship, and speakers.
  • Proficient in MS Office, Teams, SharePoint, Google Workspace, Asana, HubSpot, Slack, Canva, and Mailchimp.
  • MA in Integrated Marketing Communications from Emerson College, BA in English with Asian Studies Minor from Fairfield University, and Certificate in Study Abroad Program from Doshisha Women’s College in Kyoto, Japan.

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