Marketing & Communications professional with 15+ years experience in integrated strategies, messaging, and brand loyalty across industries including aging services, legal, and public health.
Created and led the first communications department at a $100M Aging Services Agency with over 500 employees. Executed a transformative rebranding and renaming initiative and oversaw the development of a new website that improved SEO and increased reach and engagement.
As Marketing and Communications Director for an agency, developed and managed overall branding, marketing, and communication strategies. Created and assisted with SEO and SEM for digital advertising campaigns and wrote copy for digital and print materials, website, public service announcements, social media posts, fundraising events, and e-newsletters.
Managed strategic marketing and communication plans for a law firm and oversaw internal and external communications, advertising, and digital content creation. Assisted practice group leaders and attorneys in developing marketing and business development goals.
Proficient in MS Office, Google Analytics, social media management tools, content creation platforms, email marketing software, and website management systems.
BA in English from Capital University, Columbus, Ohio.