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S.W. (N. Oxford, MA)

Marketing and communications professional with 20+ years of experience creating, integrating, and managing marketing campaigns, communications strategies, graphic design, stakeholder networks, and professional teams. She is currently an independent consultant providing marketing services, content management, and design solutions to small businesses, entrepreneurs, and associations. Prior to owning her own firm, she was vice president of marketing, communications, programs, and events, for a business association, a position she was promoted into during her tenure. She was responsible for managing a communications director, an event planner, and overseeing all communications, several websites, email marketing, print collateral, and media relations. She was recruited to the organization, where she held the position for 18 years, as a result of the work she performed when the organization was a client of her employer, Advertising Associates. Prior to her most recent position, she worked in the marketing department at The Hanover Insurance Group where she supported insurance agents and investment professionals with their marketing strategy. She is an expert in marketing software including website content management, email, survey, and CRM. She is an expert writer and designer with advanced skills in Adobe Creative Cloud and MS Office products. She holds a BS from Slippery Rock University.

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