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18 years of sales & marketing experience in a variety of sales, account management, and strategic roles, including 8 as a small business owner and live social media seller.
Launched a successful online fashion business, achieving $5M in sales since incorporation as sole employee. Quickly developed loyal customer base with 15K Facebook followers, 3K Instagram followers, a repeat purchasing rate of 80%, and a referral rate of 40%.
Routinely exceeded quarterly and annual quotas through stakeholder relationship development, seamless strategy execution, and leveraging industry knowledge.
As an account executive at USA TODAY, grew client accounts from 85 to 150 and advertising revenue by 95% in 1.5 years, driving revenue growth during a down-turned market.
Proficient in MS Office Suite (Word, Excel, PowerPoint), Canva, Shopify, social media and video conferencing platforms (Zoom)
BS Business Administration, Marketing & Statistics, Bryant University
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