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A.D. (Acton, MA)
- Marketing professional with 16+ years of lead/demand generation experience in the financial services, energy utility, life sciences, tech, telecom, automotive, and consumer products industries
- Skilled in developing marketing strategies and creating, implementing, and managing high-performing lead/demand generation programs; trained and onboarded more than 10 marketing employees, ensuring quality and consistency in communications, reporting guidelines, and support in a rapid-growth environment
- Additional experience in creating and managing 401(k) enrollment marketing and employee communications for Fortune 500 financial services clients at Fidelity
- Proficient in HubSpot, WordPress, social media platforms, Brainshark, GoToWebinar, Salesforce, MS Office Suite, and Google Suite
- BA in English and Theater Arts from Hartwick College
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