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K.C. (Baltimore, MD)

  • Digital Marketing Strategist with 10+ years of freelance experience and expertise in social and digital strategy, organic and paid, execution and management. Experience creating strategy and content for healthcare, HR and tech, and hospitality industries.
  • ​​​​​​​While owning own business, concurrently served for 5 years as an Employer Brand Manager with a focus on recruitment at a major hospitality chain and a Social Media Manager at a top Baltimore destination.
  • Managed social accounts from 5K-1M+ followers, including international news platforms and those of a major Baltimore tourist destination, overseeing substantial growth and community engagement.

  • Advised on social media team change management for several clients in the healthcare industry.

  • Managed paid social budgets in excess of $500K annually.

  • Advanced proficiency in Google Suite, MS Office, Canva, Facebook, Instagram, LinkedIn, Twitter, Sprout, MailChimp, Sprinklr, Amplify, Hubspot, and others germane to the field.

  • M.A., Russian and Eurasian Studies, European University at St. Petersburg. BA, History, Wells College.

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